Coupon Trivia

Here is a little Coupon Trivia for you. Thought it might be fun to know taken from CouponMonth.comwhere you can learn about all the new coupon trends, where to find coupons and some great, easy clipping tips!

Coupon Facts:

  • 89% of the United States population uses coupons.
  • Shoppers saved approximately $2.6 billion last year by using coupons.
  • The typical coupon was worth $1.25 savings in 2007
  • Coupon users report an average of 7% savings on their grocery bill with coupons.
  • The typical family saves between $5.20 and $9.60 per week using coupons.
  • Manufacturers offered more than approximately $350 billion in coupon savings in 2007.


History of Coupons

1894 Coupons are born! Asa Candler, the druggist who bought the formula for Coca-Cola for $2,300, gives out handwritten tickets for a free glass of his new fountain drink.1895 Next stop, the local grocer! C.W. Post distributes the first grocery coupon worth one cent towards his new health cereal, Grape Nuts.

1930′s Coupons are a staple in American households because of the Depression. Everyone needs to save money wherever possible, and clipping coupons clips weekly grocery bills.

1940′s Supermarkets sprout across the country and continue the coupon tradition that had begun in neighborhood groceries.

1957 The Nielsen Coupon Clearing House becomes the first clearing house devoted to coupon redemption. Coupons have created a new industry.

1965 One-half of Americans are now coupon users.

1975 Coupon popularity continues to grow. Over 35 billion coupons are distributed and 65% of American households clip!

1998 America celebrates the first National Coupon Month. Children create art designs of their favorite coupons in the 1st Annual Coupon Month.

2000 Parents learn how to involve children in saving with coupons for National Coupon Month 2000.

2008 89% of consumers use coupons while shopping at supermarkets as a way to economize during a period of rising prices.

What Consumers are Saying:

Most shoppers use coupons both for the cost-savings benefit AND the deal-enjoyment factor. For those shoppers, saving a few cents off of a product pales in comparison to the rush they get from hunting out a coupon and feeling smarter for using it:

  • 88% of coupon shoppers say they use coupons when planning their shopping list.
  • 92% of coupon shoppers say they use coupons to choose the brands they buy.
  • 94% of coupon shoppers say that coupons influence them to try new products.